True Recovery
Project scope
Brand strategy, brand identity, custom website.
The client
Louise - founder of True Recovery.
The Outcome
Louise Tjernqvist, the founder of TRUE, provides trauma-informed support for those who’ve tried it all and still struggle to heal. By focusing on the nervous system and uncovering root causes, she helps clients achieve lasting transformation.
When Louise came to me, her online presence was holding her back. Her DIY branding was cluttered with too many colours, and her website lacked the structure to attract or convert clients effectively.
Now, TRUE has a polished, strategic brand and website that resonates deeply with Louise’s ideal audience. We clarified her target market and created a digital presence designed to connect with the right people and drive results. The outcome? A 2-3x increase in bookings and a business that reflects her incredible work.