STRATEGY, BRANDING AND WEBSITE DESIGNBuilt to sell, designed to stand out.
You’re a coach or service provider who’s outgrown the DIY stage. You’re ready for a brand and website that not only looks amazing, but actually sells. That’s exactly what I create: modern, magnetic brands and sites that scale with you.
You’ve tried the Canva logos. The DIY websites. The freebie funnels. Maybe even a marketing course (or three).
But deep down, you know it’s not cutting it. Your brand doesn’t reflect the value of your work or the calibre of clients you want to attract.
You’re showing up, delivering incredible work, gaining traction - but your brand isn’t keeping pace with the level you want to be at.
Here’s the truth: it’s not you. You’re brilliant at what you do. But your quick-fix branding and website are not built to sell, stand out, or get you where you want to go.
That’s where I come in.
Through my signature Magnetic Method Framework™, I create strategic brands and websites that don’t just look good - they attract premium clients, position you as the go-to expert in your field, and make saying “yes” the obvious next step.
This is about building a brand that reflects your true value. A website that connects deeply, converts with ease, and quietly does the selling - so you can stay in your zone of genius and work with clients who value what you do (and don’t bat an eyelid at your prices).
HERE'S HOW I DO IT...Magnetic Method Framework™
Clarity
Pinpoint exactly who you serve, what sets you apart, and why your offers are irresistible. No vague fluff - just bold positioning that speaks directly to the right clients.
Credibility
Branding and messaging that positions you as the expert from the very first scroll. Look premium, feel aligned, and build trust before you even speak a word.
Conversion
Websites and systems designed to turn attention into bookings. Strategic structure, magnetic messaging, and seamless CTAs that guide visitors straight to “I need this.”
THE PROBLEM ISN'T YOU, IT'S YOUR ONLINE PRESENCEYou’re in the right place if you want…
✓⃝ A brand that radiates authority. Modern, magnetic, unforgettable - the kind of presence that has premium clients reaching out to you.
✓⃝ Messaging, design, and content working together seamlessly - so every touchpoint reinforces your value and sells without you having to.
✓⃝ Real results: more enquiries, higher conversions, consistent sales. Because your brand speaks directly to what your audience is already searching for.
✓⃝ Unshakable confidence. No more second-guessing your pricing, your visuals, or whether you’re “doing it right.”
✓⃝ Go-to expert status. High-ticket clients, aligned opportunities, and the recognition that sets you apart in your space.
✓⃝ A loyal, obsessed community who trust you, buy from you, and rave about your work like your very own hype squad.
Louise Tjernqvist - Functional Health Practitioner
“The results speak for themselves - I’ve seen a huge increase in bookings (I’m now getting around 2-3x more than before) and client enquiries, and I finally feel confident about how I present my business online. Elle helped me clarify my target market and confidently niche my business, giving me focus, direction, and relief from the overwhelm I used to feel.”
Sofia von Celsing - Wellbeing & Performance Coach
“Since working together, everything has shifted. My website now looks incredible and truly represents my brand - I finally feel proud to send people there. Within just two weeks of launching the new site, I had two discovery calls booked, which was huge for me as it had been sitting there doing nothing for ages.”
Rachel Collins - High Performance Psychology Coach for Athletes
“The website reflects my personality and professionalism perfectly - and clients have even commented on how polished and clear it feels. The best part is that I finally feel proud to share my work rather than hiding behind it, and that shift alone has helped generate more income! Elle made the whole process feel easy. She's professional, deeply knowledgeable, and leaves no stone unturned.”
INTERESTED IN WORKING TOGETHER?Browse my services…
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MINI STRATEGY + BRAND IDENTITY
Your DIY logo was fine when you just started out, but now it’s time to upgrade. In one focused day, get a scroll-stopping logo, sleek colour palette, modern fonts, and a mini brand guide - no fuss, or long timeline. Just a premium identity that lets you charge like the pro you are.
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IN-DEPTH BRAND STRATEGY + FULL BRAND IDENTITY
This is not just a rebrand - it’s a full strategic business recalibration. In 4 weeks, you’ll get bold positioning, sharp messaging, and high-ticket visuals that attract clients ready to pay your worth.
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BRAND STRATEGY + MINI BRAND IDENTITY + SEMI-CUSTOM WEBSITE
Stop cringing when sharing your site link. In ONE week, transform your brand and website into a modern, scroll-stopping Squarespace site with copy that makes dream clients line up to work with you.
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BRAND STRATEGY + FULL BRAND IDENTITY + CUSTOM WEBSITE
For the seasoned expert who won’t settle for “this will do”. A custom rebrand + website with high-converting strategy, standout visuals, and premium positioning. Perfect for those ready to charge more, land dream collaborations, and dominate their field.
GET STARTED WITH YOUR...Free resources
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![Free brand identity design that sells workbook for coaches]()
Workbook - Build a Brand That Gets You Booked Out
Your straight-talking guide to building a brand so magnetic, dream clients binge your content, stalk your site, and hit book now without blinking.
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![Free website design guide for coaches]()
5 Reasons Your Website Isn’t Turning Visitors Into Clients
Sick of side-eyeing your site like, “Why isn’t this thing helping me sign clients?!” This straight-talking guide spills the tea on what’s actually holding your website back—so you can stop guessing and finally get the clients you deserve.
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![free website design for coaches checklist]()
Turn Browsers Into Buyers - The DIY Website Checklist
About to hit “publish”? on your website Hold up. This checklist makes sure your site’s not just looking pretty—it’s built to convert. No fluff—just the must-do moves to make your launch a total client magnet.
